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Case

Elit Vodka

Niche

Ultra-luxury spirits

Year

2025

Services

Social Media Strategy, Social Media Management, Paid Media Management

About

Elit Vodka, once part of the globally recognised Stolichnaya portfolio, represents the pinnacle of craftsmanship in the ultra-luxury spirits category. Known for its precision distillation and signature smoothness, Elit had the product to lead — but lacked the distinctive identity to truly stand apart.

Results

A new identity and a global social presence delivering a 400% increase in engagement across the ultra-luxury spirits category.