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Case

Moskovskaya

Niche

Heritage vodka brand

Year

2025

Services

Social Media Strategy, Creative Development, Social Media Management, Paid Media Management, Amazon Storefront

About

Moskovskaya is a vodka brand with deep roots. Steeped in heritage and global recognition, it holds a legacy of quality that spans generations. But even timeless brands need to evolve. Moskovskaya recognised the need to build a dynamic digital presence that would engage a new generation of spirits drinkers, without losing the authenticity that built its name.

Results

5,560% follower growth and 550% ROAS, building a digital presence that engages a new generation of spirits drinkers without losing the heritage that built the brand.