Aesthetic Intelligence
3,000+ Leads Per Webinar and 3,200% ROI for a Medical eLearning Brand
results
3,200%
Return on Investment
Aesthetic Intelligence is a leading provider of medical aesthetics education, known for its advanced training programmes and expert-led learning. They approached Vertical to help launch and scale Nonsurgical Rhinoplasty Pro, a flagship online course designed to train medical practitioners and aesthetic injectors in a pioneering non-surgical nose correction technique.
The challenge was clear: drive qualified leads, establish authority in a competitive category, and convert attention into revenue—all while elevating the brand’s position as a trusted industry leader.
To meet this challenge, we deployed our Webinar Upsell Model, a proven funnel designed to attract, engage, and convert high-value leads. At the heart of the campaign was a strategically scripted webinar that positioned Aesthetic Intelligence as both educator and innovator in the space.
Our work included:
This was a full-funnel launch, executed with speed, creativity, and a strong commercial lens. Our targeting strategy focused exclusively on qualified medical professionals, ensuring that leads were not just high in volume but also high in value.
The results exceeded every expectation and set a new benchmark for future campaigns:
The webinar became the cornerstone of a scalable acquisition system, generating thousands of warm, qualified leads with minimal ad spend. The performance of the campaign proved not only the strength of the strategy but the power of well-executed creative and precise targeting. Aesthetic Intelligence is now positioned as a leader in the medical aesthetics education space, with a high-converting marketing model to match.
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