KLAVIYO

Klaviyo Partner. Your Partner.

We turn your email list into a revenue engine building smart flows, sharp campaigns and customer journeys that keep people coming back.

Klaviyo isn't just an email platform, it's one of the most powerful levers for profitable, long-term growth. Unlocking its full potential requires flows engineered for behaviour, campaigns crafted with clarity and precision and segmentation that meets your audience where they are.

At Vertical, we combine strategy, storytelling, and technical execution to turn your email list into your most valuable asset. Whether you're launching, scaling, or looking to increase customer lifetime value, we make sure every send counts.

Klaviyo Partner

We're a trusted Klaviyo Partner with deep experience delivering performance-driven results for eCommerce brands.

Creative Meets Lifecycle Strategy

Our team blends sharp creative with full-funnel strategy from flows to campaigns so every message hits the mark.

Retention Built to Last

We design systems that turn one-time buyers into loyal customers, driving revenue and repeat business at scale.

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A Strategic, Customer-First Approach to Klaviyo

Map the Customer Journey

We begin by deeply understanding your audience, product, and lifecycle, from first touch through to long-term loyalty and repeat purchase. This means looking at behaviours, triggers, and motivations across every stage. From there, we map out flows and campaigns that meet customers where they are, guide them through the journey, and keep them moving forward with clarity and intent.

Build with Purpose

Every flow, campaign, and segment is crafted with a clear objective, whether it's recovering abandoned carts, increasing average order value, or bringing lapsed customers back into the fold. We go beyond sending emails. We design systems that build connection, deepen engagement, and drive predictable revenue over time. Every touchpoint is purposeful, data-informed, and optimised to perform.

Test, Optimise, Scale

Once a campaign is live, the real work begins. We don't set it and forget it. Instead, we analyse performance at every level, run structured A/B tests, and refine content, timing, segmentation, and automation logic. By continuously learning and adapting, we make sure your email programme keeps improving delivering better results with every send.

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You're in Good Hands with Klaviyo

We've helped eCommerce brands turn email into one of their most profitable and predictable channels. With deep Klaviyo expertise and a focus on performance and creativity, we design systems that do more than send emails. They build customer relationships, increase retention and drive consistent revenue.

As a trusted Klaviyo Partner, we've worked across eCommerce and eLearning to grow retention revenue through sharp campaigns, high-converting flows and smart lifecycle strategies. Every message is designed to meet your customers where they are and move them closer to purchase.

We combine strategic segmentation and personalisation with clear reporting and actionable insights. No guesswork or wasted sends, just email that performs and keeps performing month after month.

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Work that moves brands forward. From strategy to scale, here's what impact looks like.

FACEGYM

Performance meets precision: 50% in purchases and 41% more bookings in under 6 months

eCommerce